Wednesday, 13 February 2008

Milano: The Milanese (Part IV)

A city without its people is like a ravioli without the filling, like a pizza without topping, like a girl without pretty shoes! Milan, like any other metropolitan city has a mix of different kinds of people and cultures, but unlike other metropolitan city, there's a strange sort of homogeneity which is rather prevalant. Milan is probably the most international city in Italy, yet its foundation remains stubbornly Italian. If the cobbled streets don't remind you of where you are, the immaculately dressed, high-heeled, slim-waisted, stunner of a waitress definitely will!

People's Style

As I walk out of the metro at Piazza Duomo every day, my eyes dance around, prancing off and observing all those people who walk around me. Once overcome the grandness of the place, I steal a moment or two to notice those in my vicinity. Whether its the businessman in the chic Armani suit, or the little kid holding a big read baloon, whether its the skin-tight jeans wearing teenager, or the moderately dressed middle-aged woman carrying a Fendi bag...they all exude an obvious fashion sense, which i've never witness in any other city in the world! According to some statistics, (let's not be picky, I have NO idea where these stats come from!) an average earning Italian spends 40-45% of his/her income on clothes. I'd doubt this statistic anywhere else, but in Milan, this percentage seems to be just right!

I've learnt a lot about people's fashion on my gazillions of shopping trips with friends. Specially during the blessed sale times. As crazy as it might seem to me, spending 300 euros for Prada shoes seems to be quite acceptable here. I've gone roaming around Via Montenapoleone, the fashion Mecca, and have been absolutely dazzled by the displays, and the prices that accompany them. But to a Milanese, the 50% off tag is enough to go and purchase the most excuisite fashion accessories and garments. Oh, but don't be mistaken. The people I usually go shopping with are "poor" students, who thrive during sales. These branded fashion stores sell all year round, to the fashion-worshiping Milanese. Its us "poor" students who go buy 600 euro shoes at half price ( tsk tsk) or D&G jeans for 75% off ( sigh...).

Milan is home to some of the biggest fashion labels across the world. Names like Giorgio Armani, Benetton, Cavalli, Etro, Fendi, Salvatore Ferragamo, Gucci, Max Mara, Trussardi, Prada, and many more, are based here. I guess it's no wonder then, to see Fashion penetrating right down to the day-to-day wear of the Milanese. Walk into a Bocconi University classroom and this theory is instantaneously proven. From sunglasses to bags, from shoes to caps, from fur coats to low-cut jeans, everything is labelled! And these people would not have it any other way! Imagine my plight on the first day, when the girl sitting next to me was holding a Louis Vuitton bag, while I vehemently tried to hide my modest little jhola-bag bought from some godforsaken run-down shop on the streets of Delhi!

The Milanese Attitude

Eloquence seems to run in the air in this city, and the Milanese wear it with pride. Although accompanied by a genetic humility, they also hold a very obvious vanity in their demeanour. Two and a half years in the city has made me learn a considerable lot about the people, and their attitude sticks out like a shining sword.

Walking into a Bocconi classroom, again, once over the initial shock of the glaring brands, you tend to notice the behaviour of the people. There is a certain poise in the manner of speaking, it has a refined sound to it. Students being students, there is of course the general mocking and joking around, but still, somehow they even manage to be hooligans with some amount of style! I guess the Armani jeans and the Gucci shoes contribute to that....

Often known for their flamoyance and uhm, snobbery, the Milanese, like Italians from any other part of the country, are proud people and love to be what they are. They loudly criticize, happily drink and lovingly banter till they can scrape up energy. I feel, compared to other places in the country, the Milanese are a lot more open and accepting and willing to go international and let outsiders integrae with them. I admire them for their flexibility and the eagerness with which they want to expand out of their horizons.

The Milenese attitude is as infectious as the fashion sense, but heck, what do I have to fear? Can't hurt to be stylish, can it?


That's all for now....will come back with more snippets soon!


6 comments:

Anonymous said...

This is a helpful suggestion.. :)

Anonymous said...

Wow all I can say is that you are a great writer! Where can I contact you if I want to hire you?

oakleyses said...

gucci handbags, michael kors outlet online, chanel handbags, longchamp handbags, michael kors outlet online, cheap oakley sunglasses, tiffany jewelry, jordan shoes, coach purses, michael kors outlet online, louis vuitton handbags, ray ban sunglasses, kate spade outlet online, louis vuitton outlet online, oakley vault, polo ralph lauren outlet, christian louboutin shoes, true religion outlet, louis vuitton, polo ralph lauren, nike free, prada handbags, nike air max, burberry outlet online, coach outlet, longchamp outlet, michael kors outlet store, true religion, coach outlet store online, longchamp outlet online, coach outlet, michael kors outlet online, tiffany and co jewelry, oakley sunglasses, prada outlet, kate spade handbags, tory burch outlet, christian louboutin outlet, burberry outlet online, ray ban outlet, christian louboutin, nike air max, red bottom shoes, michael kors outlet, louis vuitton outlet, nike shoes, louis vuitton outlet

oakleyses said...

oakley pas cher, hollister, longchamp, true religion outlet, nike air max, north face pas cher, chaussure louboutin, new balance pas cher, michael kors canada, converse pas cher, ray ban pas cher, longchamp pas cher, hollister, nike air max, sac vanessa bruno, sac louis vuitton, north face, louis vuitton, nike free pas cher, hermes pas cher, guess pas cher, timberland, nike air force, vans pas cher, barbour, air jordan, abercrombie and fitch, lacoste pas cher, louis vuitton uk, ray ban uk, air max pas cher, ralph lauren pas cher, scarpe hogan, nike free, burberry pas cher, air max, sac michael kors, tn pas cher, nike blazer pas cher, nike roshe, michael kors uk, true religion jeans, lululemon, nike roshe run, mulberry, ralph lauren, louis vuitton pas cher

oakleyses said...

canada goose outlet, valentino shoes, babyliss pro, ugg outlet, uggs outlet, ghd, canada goose outlet, ugg soldes, ferragamo shoes, ugg boots, canada goose, uggs on sale, bottega veneta, rolex watches, insanity workout, giuseppe zanotti, soccer jerseys, nike trainers, beats headphones, ugg, soccer shoes, mcm handbags, wedding dresses, jimmy choo shoes, canada goose outlet, north face outlet, longchamp, herve leger, new balance outlet, abercrombie and fitch, birkin bag, instyler ionic styler, hollister, asics shoes, lululemon outlet, p90x workout, chi flat iron, marc jacobs outlet, reebok shoes, nfl jerseys, north face jackets, roshe run, mac cosmetics, mont blanc pens, vans outlet, nike huarache, celine handbags

oakleyses said...

vf